Prepare for a career in publicity, event planning, or community relations by studying public relations. Our program puts theory in action through project-based courses where you'll do work for real clients. You'll learn to create strategic communication for corporate, agency, nonprofit, and ministry settings in a truthful and responsible way.
In this program, you will . . .
- develop written and spoken communication skills essential to publicity work
- study different PR environments, audiences, and message strategies
- gain an understanding of media ethics and the interactions of media, faith, and society
Hands-on projects build skills in:
- print and web design with Adobe Creative Suite, especially Photoshop, InDesign, and Dreamweaver
- concise and informative writing
- event and campaign planning and production
- Class projects that serve real clients, helping them enhance their reputation, educate their audiences, and promote their organization.
- Join Taylor's chapter of the Public Relations Student Society of America (PRSSA), an organization that aids students by enhancing their education, broadening their networks, and launching their careers. As a member, you'll meet industry professionals, tour notable agencies, and have the opportunity to job-shadow PR professionals. PRSSA also offers scholarship opportunities.
- Complete a 120-hour minimum practicum.